UPhilip Morris International, inkampani enkulu kunazo zonke emhlabeni yase-Tobacco, ifake ngokusemthethweni ibhizinisi le-cannabinoid.
Kusho ukuthini lokhu? Kusukela ngo-1950 kuya kuma-1990s, ukubhema kwakubhekwa njengendlela "epholile" ngisho nesengezo semfashini emhlabeni jikelele. Ngisho nezinkanyezi zeHollywood zivame ukuveza ukubhema kuma-movie, kubenza bavele njengezimpawu ezintekenteke. Ukubhema kuvamile futhi kwamukelwa emhlabeni wonke. Kodwa-ke, lesi simo asihlali isikhathi eside, njengobufakazi bomdlavuza kanye nezinye izinkinga zempilo ezibulalayo ezibangelwa ugwayi ekugcineni oholela ekufeni ngeke zinakwa. Imidondoshiya eminingi kagwayi iye yadonsa ukuthandwa kukagwayi, okwenza kube lula ukuthi abantu bakwazi ukufinyelela. UPhilip Morris International (PMI) ungomunye wabashayeli abakhulu, futhi kuze kube namuhla, kuhlala kungumdlali omkhulu ku-Tobacco Fact. Ngokusho kweWorld Health Organisation, ukubhema kubangela ukufa kwabantu abangaba yizigidi eziyi-8 emhlabeni jikelele. Ngokusobala, ngokunyuka kwensangu, uPhilip Morris International futhi ufuna ucezu lwephayi.
Umlando wenkampani kaPhilip Morris oyithandayo eCannabis
Uma udlula emlandweni wale ndaba kagwayi kagwayi e-Marijuana, ungamangala ukuthola ukuthi isithakazelo sikaFiliphu uMorris e-Marijuana singalandelwa emuva ngo-1969, sinemibhalo ethile yangaphakathi efakazela ukuthi inkampani inentshisekelo emandleni e-Marijuana. Kuyaqapheleka ukuthi abagcini nje ngokubona insangu njengomkhiqizo ongaba khona, kodwa futhi njengomncintiswano. Eqinisweni, i-memo yango-1970 yabonisa nokuthi kungenzeka kukaFilip Morris obona ukusemthethweni kwensangu. Ngokushesha phambili ku-2016, uPhilip Morris wenza ukutshalwa kwezimali okukhulu okubiza ama- $ 20 wezigidi eSyqe Medical, inkampani ye-Israyeli nge-biotechnology egxile emalini yezokwelapha. Ngaleso sikhathi, iSyqe yayithuthukisa i-inhaler yezokwelapha enganikeza iziguli ngemithamo ethile ye-cannabis yezokwelapha. Ngokwesivumelwano, i-Syqe izosebenza futhi ekuthuthukiseni ubuchwepheshe obuthile obukhethekile ukunika uPhilip Morris ukunciphisa ukulimala okubangelwa ukubhema empilweni. Ngo-2023, uPhilip Morris wafinyelela esivumelwaneni sokuthola ukwelashwa kweSyqe ngama- $ 650 wezigidi, inqobo nje uma iSyqe yezokwelapha ihlangana nemibandela ethile. Embikweni we-calcalist, lokhu kuthengiselana kuyingqophamlando, enomugqa ophansi ukuthi uma i-inhaler yezokwelapha yeSyqe idlula izivivinyo zemitholampilo, uPhilip Morris uzoqhubeka nokuthola wonke amasheya enkampani yenani elishiwo ngenhla.
Ngemuva kwalokho, uPhilip Morris wenza okunye ukuthutha okuthule!
NgoJanuwari 2025, uPhilip Morris wakhipha ukukhishwa kwabezindaba ngokuchaza ngokubambisana nokusungulwa kwenhlangano ehlanganyelwe phakathi kwenkampani yayo yokuxhaswa nge-Vectra Marinos's avicanna, egxile ekuthuthukisweni kwezidakamizwa ze-cannabinoid, egxile ekuthuthukisweni kwezidakamizwa ze-cannabinoid, ezigxile ekuthuthukisweni kwezidakamizwa ze-cannabinoid, ezigxile ekuthuthukisweni kwezidakamizwa ze-cannabinoid, ezigxile ekwakhiweni kwezidakamizwa ze-cannabinoid. Ngokusho kokukhishwa kwabezindaba, ukusungulwa kwaleli bhizinisi elihlanganyelwe kuhlose ukukhuthaza ukufinyeleleka kanye nocwaningo lwe-cannabis. I-Avicanna isivele ithathe isikhundla esivelele emkhakheni wezempilo. Kodwa-ke, ukukhishwa kwabezindaba kudedele akusho lutho ukubandakanyeka kukaPhilip Morris, kepha kuyacaca ukuthi ama-bakido amakhulu kagwayi sekuyisikhathi eside ethanda imboni ye-cannabis. Ngonyaka ka-2016, lapho beqala ukusebenzisana nodokotela weSyqe, kwaqokomisa intshisakalo yenkampani ensimini yezempilo, futhi lokhu kusebenzisana ne-Avicanna kuqhubeke kuqiniswe lokhu.
Izinguquko ezimweni zengqondo zabathengi nemikhuba
Eqinisweni, kunengqondo ukuthi ama-tobacco giadles aguqukele e-cannabis noma emkhakheni wezempilo. Njengoba isisho sihamba, uma ungakwazi ukunqoba, bese ujoyina! Kuyabonakala ukuthi isibalo sababhemayo besilokhu sincipha eminyakeni yamuva. Isizukulwane esincane sabathengi manje selulama ezingcebeni zikagwayi notshwala nokuphendukela ekusetshenzisweni kwensangu. UPhilip Morris akusona ukuphela kwe-tobacco giant onentshisekelo emakethe ye-cannabis. Ngosuku lwango-2017, i-US HOMPLENT COMPANI LAMAHHALA Iqembu liqala ukuncika ebhizinisini laso likagwayi futhi litshale imali engu-1.8 billion eCannabis umholi weCannabis Cronos Ground. I-Altria Group ingumnikazi wezinkampani eziningi ezinkulu zaseMelika, kufaka phakathi uPhilip Morris, futhi newebhusayithi yayo manje isifaka isiqubulo esithi "Ngaphezulu". Enye i-tobacco giading, ugwayi waseBrithani waseMelika (i-bat), ukhombise nentshisekelo enamandla ku-cannabis. Okwesikhashana nje, ugwayi waseBrithani waseBrithani ubelokhu ecwaninga ngemikhiqizo ye-cannabis, ikakhulukazi ukujova i-CBD ne-thc ku-e-kagwayi ethengiswe ngaphansi kwemikhiqizo ye-vuse kanye ne-vy. Ngo-2021, iBritish American Ugwayi yaqala ukuhlola imikhiqizo yayo ye-CBD e-UK. Ugwayi weRenault, naye uhlangana nogwayi waseBrithani waseMelika, ubheke ukungenela imboni yeCannabis. Ngokusho kwemibhalo yayo yangaphakathi, ekuqaleni kwawo-1970s, iRenault Ugwayi Inkampani yabona insangu njengoba bobabili ithuba nomncintiswano.
Ukubeka kafushane
Ekugcineni, insangu akuyona usongo lwangempela embonini kagwayi. Imboni kagwayi kufanele ibe nokuzazi ngoba ugwayi kungadala umdlavuza futhi kuholele ekulahlekelweni kwempilo. Ngakolunye uhlangothi, insangu ingumngane kunokuba isitha: njengoba ukubhaliswa okuqhubekayo okugcwele kanye nokwanda okuqhubekayo kokusetshenziswa kwensangu kufakazela ukuthi empeleni kungasindisa izimpilo. Kodwa-ke, ubudlelwano phakathi kukagwayi nensangu busavela futhi bukhula. Ngokuzithembisa insangu, ama-judors kagwayi angafunda ezinseleleni nasemathubeni atholakele yinsangu. Kodwa-ke, into eyodwa icacile: Ukwehla kokungasebenzi kukagwayi kuyithuba elikhulu le-cannabis, njengoba iningi labantu linethemba lokusebenzisa imikhiqizo enempilo ukuze iphinde isebenzise ugwayi. Ukwenza ukubikezela, singase siqhubeke nokubona imidondoshiya kagwayi ekutshaleni imali ezinkampanini ze-cannabis, njengoba sesibonile esibonelweni esishiwo ngenhla. Lokhu kubambisana nakanjani izindaba ezinhle kuzo zombili izimboni, futhi sethemba ukubona ukubambisana okuningi!
Isikhathi sePosi: Feb-11-2025